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New Nordic Lighting

Our design philosophy

At ÅF Lighting we have developed our own definition of and approach to working with lighting – a concept we call New Nordic Lighting. This approach pervades all of our work and establishes the framework for the projects we design.

We have put these ideas together in the form of a manifesto to give lighting solutions conceived on the basis of this Nordic perspective a new and stronger identity – and to underline our commitment to creating well thought-out solutions that set new standards in quality.

1

Light is life

We commit ourselves to adopting a 24-hour approach to lighting design, incorporating the qualities of both natural and electric light.

2

Light is the strongest link between humans and architecture

We will make lighting solutions that improve people’s lives and have a strong user focus – supporting well-being, social interaction and quality of life.

3

Light is a space maker

We will strive to raise awareness of the importance of lighting design and add value to every project by using light as a tool for building spaces and creating identity.

4

A holistic approach

We will use a holistic and interdisciplinary design approach, with the aim of creating an optimum balance between function, aesthetics and sustainability.

5

Respecting the heritage

We will make “New Nordic Lighting” reflect the special qualities and characteristics of the Scandinavian design heritage.

6

Rethinking Scandinavian design

We will rethink Scandinavian design by mixing virtues, such as authenticity, natural simplicity and practicality with inspiration derived from modern life and thinking.

7

Be responsible

We will develop intelligent responses to the challenges of a complex globalized world, addressing the dichotomy of the need for energy reduction and the demands of a vibrant 24/7 society.

8

Be Human centric

We will be a driving force in the development of human centric lighting solutions that meet the challenges of a complex modern society.

9

Embracing complexity

We will meet global challenges by gathering highly skilled people in a multidisciplinary competence centre.

10

Share our passion for light

We will constantly strive to develop our design thinking to align with future challenges and invite anyone who has a passion for lighting to participate in this development.